What happened to Google Plus
Social Media Due to massive data exposure, Google Plus is shutting their doors. Yes, data was exposed, but at the time of writing this, there is no evidence that it was accessed. Along with this news, tthe company has admitted that user engagement on Google + was low, which is...
How to Respond to Positive Reviews
Reputation Management A good or bad reputation can mean the difference between a business thriving and expanding, or closing their doors for good. In the digital age, a business’s reputation is controlled by consumers using online review platforms like Yelp, Google and Facebook to announce...
3 SEO Tips to Improve Your Keyword Research
SEO Have you heard that improving your SEO will help you get found online more easily? You’ve probably heard that implementing keywords into the content on your website, blog, and URL are key strategies for improving your SEO ranking. However, including the wrong keywords...
Why Websites Need To Be Formatted For Mobile Devices
Website Marketing There was a time when you did not have to format your website for anyone on their mobile device. If you did have the opportunity to go on the internet with your phone, the data rates would be insane, and if you were lucky, you could load email. Today, however, those...
The Recent Data Breaches Of 2017
Agency When we hear on the news that there was another data breach, a wave of panic overcomes us. First off, our mind listens to the broadcast for the company in question. Hopefully, it’s not a company we use regularly in business or our everyday lives. If it is a...
Maintain, Maintain, Maintain Your Website
Business Strategy Maintain, maintain, maintain. We’ve used the same word six times now. If you’re sighing already, chances are you need to maintain your website. Now, that’s seven. Maybe it’s been a while or you’re putting it off because it’s not in your...
Utilizing Automation Tools In Summer 2017
Social Media It’s almost July, which means it’s really summer time! It’s also the perfect time to check on your business. Still, family is first. Summer vacations, traveling, creating more free-time, nice weather shouldn’t interrupt your business. Even though the kids are...
LeadPages vs. ClickFunnels
Marketing Strategy Not too long ago, our core staff at Life Improvement Media came to the crossroads of which landing page builders we wanted to partner with. We knew our clients would want more than eCommerce, SEO-powered and multi-page websites. They would need online introductory...
Branding Audited: Part 3–Audience Development
Branding Strategy Part three of our BRANDING AUDITED blog series revolves primarily around the development and understanding of your audience. Secondly, we will cover basic analytics to track. If you would like to circle back to the previous two parts of our series, click on the...Check Out Our Podcast
