Powerful Tools for Strong Franchising
The United States Small Business Administration estimates that 15,000 people a year buy into a franchise.
That’s a fraction of the 400,000 small business start-ups every year, but franchises, with their built-in business models and established brand awareness, have a higher success rate after five years than the traditional stand-alone businesses.
Still, it takes a special kind of entrepreneur to run a successful franchise. Reaching, recognizing, and recruiting those entrepreneurs takes a special kind of marketing outreach. Life Improvement Media provides it.
We have everything you need to develop a comprehensive campaign, from concept to design and implementation. We understand the nuances of reaching those ready to strike out on the road less traveled, recognizing if they have what it takes to run a successful franchise, and recruiting them to your franchise, where you can both soar.
Today’s consumer is increasingly tech savvy, going online to find the best franchise opportunities, and to read and post reviews. Here’s where our expertise in SEO comes into play: we have a proven track record for making sure your franchising opportunity ranks high in search results.
We also excel in the design and placement of Google and Facebook ads that catch seekers’ eyes and quickly convince them to click through to your website or landing page, where conversion is at their fingertips.
That’s where your website needs to go to work. Is it up to the task? Life Improvement Media can evaluate how well your website is working, and suggest ways to improve its performance, if necessary.
Stymied by the myriad social media platforms? We can help you become confident players on virtually any platform, even writing and managing your posts.
One of the most effective ways to claim your place as an expert in your field is through podcasting. We created the Helium Radio Network, a collection of radio stations that stream 24/7. We can produce your Internet radio show or program your existing podcast, and maintain a downloadable archive so your podcast continues to work for you for years to come. Use these links on your website, your social media, your email, even stream them into your offices!
We talked about web design. Life Improvement Media can meet your graphic design needs, as well. Logos, collaterals, promotional products, even printing services are all available through Life Improvement Media.
If you’re already a franchise owner, Life Improvement Media can put powerful but affordable options right in your hands in fostering your business growth. Your franchisor has already provided you with proven tools, from a recognizable logo and brand, to a business model that has been vetted and shown to turn a profit.
Your challenge is getting known in your local region, and you’re most likely to have a smaller budget. Life Improvement Media excels in Local Search, crafting your keywords to drill down to the exact locale where you’ll find your best customers, no matter what niche you’re filling. We can provide you with a variety of DIY tools so your success is literally in your own hands, providing savings as well as satisfaction.
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