How to Respond to Positive Reviews
Reputation Management A good or bad reputation can mean the difference between a business thriving and expanding, or closing their doors for good. In the digital age, a business’s reputation is controlled by consumers using online review platforms like Yelp, Google and Facebook to announce...
Brand Hacking Blog Series: Let’s Go Logo
Brand Hacking Series Welcome back to the Brand Hacking Blog Series! This marks the 3rd blog in our series as we educate our students via the Brand Hacking Project. The project itself is built around 5 modules, not including a welcome and final assignment. Each month, we’ll blog...
Brand Hacking Blog Series: Mission Possible
Brand Hacking Series Welcome back to the Brand Hacking Blog Series! This marks the 2nd blog in our series as we educate our students via the Brand Hacking Project. The project itself is built around 5 modules, not including a welcome and final assignment. Each month, we’ll blog...
Maintain, Maintain, Maintain Your Website
Business Strategy Maintain, maintain, maintain. We’ve used the same word six times now. If you’re sighing already, chances are you need to maintain your website. Now, that’s seven. Maybe it’s been a while or you’re putting it off because it’s not in your...
How To Properly Execute A Networking Table Event
Marketing Strategy Recently, the core Life Improvement Media team set up shop at a networking expo in the Tampa Bay area. Although it was a small event in terms of vendors, plenty of people swung by. Visitors off the street stopped in as did other avid networkers in the area. For the 4...
Branding Audited: Part 3–Audience Development
Branding Strategy Part three of our BRANDING AUDITED blog series revolves primarily around the development and understanding of your audience. Secondly, we will cover basic analytics to track. If you would like to circle back to the previous two parts of our series, click on the...
How Brands Are Successfully Using LIVE Streaming Video
Video Marketing Streaming video enables brands to step out from behind the curtain and connect one human to another. End users then partake in sharing company stories that attract new customers and provide a unique overall experience. Any one and any company and tap a button and go...
Driving Traffic Without Advertising
Content Marketing One of the most powerful things that you can do for your website is to look at marketing from different angles. If you do this, you will find out that you can get a lot of attention to your site without paying for it. That’s right, you can get a serious push forward...
The Importance of Blogging Today
Website Marketing Even though there are a lot of people that will tell you that blogging is dead, it’s more important than ever. There’s a lot of important reasons why you should be working with this solution. If you haven’t invested into this, then you need to know why it matters more...Check Out Our Podcast
