by Erik Remmel | Aug 17, 2017 | Business Strategy, Marketing Strategy, Social Media
It’s almost July, which means it’s really summer time! It’s also the perfect time to check on your business. Still, family is first. Summer vacations, traveling, creating more free-time, nice weather shouldn’t interrupt your business. Even though the kids are...
by Erik Remmel | Aug 3, 2017 | Branding Strategy, Business Strategy, Marketing Strategy
Recently, the core Life Improvement Media team set up shop at a networking expo in the Tampa Bay area. Although it was a small event in terms of vendors, plenty of people swung by. Visitors off the street stopped in as did other avid networkers in the area. For the 4...
by Erik Remmel | Jul 27, 2017 | Branding Strategy, Business Strategy, Marketing Strategy
Part three of our BRANDING AUDITED blog series revolves primarily around the development and understanding of your audience. Secondly, we will cover basic analytics to track. If you would like to circle back to the previous two parts of our series, click on the...
by Erik Remmel | Jul 20, 2017 | Branding Strategy, Business Strategy, Marketing Strategy
Last week, we discussed the first part of the brand audit. We went in depth into the branding essentials–every necessary element to establish one’s brand. Those eight elements are the foundation to a personal figure, a company, a brand, or any organization...
by Erik Remmel | Jul 13, 2017 | Branding Strategy, Business Strategy, Marketing Strategy
It’s officially June and our team chose June as the month for focusing more time on your family. More family time means less work on business. Or, to put it better: more family time means working smarter and implementing business automation tricks. Automation only...
by Erik Remmel | Jun 22, 2017 | Business Strategy, Content Marketing, Marketing Strategy, Video Marketing, Website Marketing
Marketing technology can be rather intimidating for most business owners to actually adopt. New technology can be scary so this makes perfect sense. Especially, when you do not want to struggle with a tool that has a deep learning curve. With that being said, it means...
by Erik Remmel | Jun 15, 2017 | Business Strategy, Marketing Strategy, Social Media
EXTRA EXTRA! Facebook Is Keeping Tabs On The New Emojis. Facebook now wants to know your emotions. So … how are you feeling today? Whether there’s a crisis in another part of the World or President Trump’s latest Tweet, Facebook wants to know how it...
by Erik Remmel | Jun 8, 2017 | Business Strategy, Marketing Strategy
There’s a lot of money to be made online. In fact, in 2014, more than $300 billion dollars was spent online according to The Internet Retailer. The Internet offers loads of opportunity. Having an online presence is only the first step, but you have to convince leads...
by Erik Remmel | Jun 1, 2017 | Business Strategy, Devices, Marketing Strategy, Video Marketing, Website Marketing
Mobile marketing is a lot like online dating so treat it like that. Many of the same principles of success apply to both. Think of your users as individuals you need to consistently court and stay away from these “kiss of death” mistakes. It’s...
by Erik Remmel | May 4, 2017 | Business Strategy, Social Media
When clients and individuals hear “social media,” they may not think of the creation of social media. We believe they build a mental image of Facebook as the Godfather of social media. We believe this to be true because Facebook is regarded as the first major relevant...
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