8 Signs You Need to Consider Using Marketing Services
Advertising Marketing your business is no easy feat. You need to tackle SEO, local SEO, build a customer base, and more. Using marketing services can help you with this difficult feat. If your marketing strategy hasn’t been working, then it’s time to consider...
The Five Tips to Supercharging Your Lead Generation Efforts
Lead Generation Lead generation is important, but it’s also difficult. According to data from HubSpot, 61% of marketers say that generating traffic and leads are their top challenge. It could be because of the more competitive nature of the business or it could also be because they...
Is Email Marketing Dead – Or a Marketing Must-Have?
Email Marketing Some claim that email marketing is on its last legs. They call it an antiquated strategy in a world dominated by shiny new techniques and tools. Arguments stem from overflowing inboxes to a widespread preference for short and fast text messages. These arguments may...
How Much Money Should You Spend on SEO?
Marketing Strategy If you own a business, allocating a percentage of your budget to SEO is not just a good idea – it is necessary. Why? If your customers cannot find your website, social media profiles or online business listing, they cannot make purchases from you or frequent...
Digital Marketing and Conventional Marketing: What’s the Difference?
Marketing Strategy The primary difference between digital marketing and conventional marketing is the medium that is used to execute it. Digital marketing is conducted through tactics such as SEO, blogs and local online search. Conventional marketing, on the other hand, leverages media...
Marketing in Today’s Pandemic Landscape
Marketing Strategy It would be a huge understatement to say that the coronavirus pandemic has dramatically altered the marketing landscape. Some of the strategies, tactics and messaging that were once acceptable and effective are no longer and different approaches have taken their...
What Are People Looking For When They Go To Your Website?
Marketing Strategy Have you ever thought about what people are looking for online? To focus a bit more on the idea, have you thought about what people are looking for when they visit your website? When you set up a website online, you can’t just assume that people will show up and...
Today’s Most Important And Essential Website Components: Part 2
Business Strategy Websites are still raging on as the primary means to inform the masses about a person, a cause, a business or a product. To refresh: UI stands for User Interface, which is best defined as the overall look and feel and the presentation and interactivity of a product....
Today’s Most Important And Essential Website Components: Part 1
Business Strategy In the technological world we live in, the pillar of marketing consists of two forms of design known as “UI” and “UX.” Oftentimes, they’re lumped together and illustrate how poor or how well a website is designed and how a user...Check Out Our Podcast
